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Next.js Development

React with the rendering decisions made explicit.

Next.js adds routing, server rendering, static generation and build tooling to React. Its central benefit is that rendering strategy becomes a per-route decision: a marketing page can be static, a dashboard server-rendered per request, and an editor fully client-side, all in one application.

That flexibility is what makes React viable for content-heavy sites, where a purely client-rendered application would be slow to first paint and awkward for search engines.

Why we use it

We use it where a product genuinely spans both worlds — public content that must be fast and indexable, plus an application area that needs a rich client. Being able to serve both from one codebase without compromising either is a real advantage.

The trade-off is complexity. The rendering model has several modes with subtle differences in caching and data fetching, and getting them wrong produces confusing behaviour. For a site that is only content, or an application that is only a dashboard, something simpler is usually the better answer.

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Where we work

582 cities across 19 countries.

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