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Marketing & SEO

Google Ads Management

Spend that can be traced to revenue.

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Most underperforming Google Ads accounts are not badly optimised — they are badly measured. We fix the tracking first, and only then touch the bids.

How we scope it

We start by mapping the process as it actually runs, exceptions included, because the exceptions are usually why the packaged product did not fit. That produces a build order — what is costing you now goes first — and an estimate we are willing to be held to.

If the honest answer is that an off-the-shelf product would serve you better, or that this does not need building yet, we will say so. That conversation costs us a project occasionally and saves the relationship every time.

What is included

  • Conversion tracking verified before any spend change
  • Search, Shopping and Performance Max structure
  • Negative keyword and search-term discipline
  • Reporting on cost per enquiry, not clicks

Locally

Google Ads Management by city

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Related

More marketing & seo

Need google ads management?

Tell us what you are trying to achieve. We will tell you what it would take — including if we are not the right fit.

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Where we work

582 cities across 19 countries.

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